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We help organizations become category leaders

Lands’ End

Priming a legendary, American brand for next-gen growth

  • Visual Identity
  • Brand Strategy
  • Campaign Development
  • Audience Definition
  • Go-To-Market Strategy

Brady: United Against Gun Violence

Building a bipartisan brand in America

  • Audience Definition
  • Brand Strategy
  • Website Design

Stride

Becoming the advocate independent workers deserve

  • Audience Defintion
  • Brand Strategy
  • Go-To-Market Strategy
  • Visual Identity
  • Website Design

Nomad Health

Reinvigorating a category pioneer

  • Visual Identity
  • Brand Strategy
  • North Star
  • Messaging Strategy
  • Audience Definition
  • Socialization
Exterior of the National Gallery of Art with colorful banners hanging between its columns. Bold white text over the image reads, 'Come see what the art has to say.'

National Gallery of Art

A role that made a timeless institution essential

  • Audience Definition
  • Brand Strategy
  • Brand Narrative
  • Experience Strategy

Scholastic

Shaping a new path for leadership and learning

  • North Star
  • Socialization & Training
  • Experience & Messaging Strategy

Quest

Readying a healthcare leader to serve the public as people

  • Portfolio Architecture
  • Visual Identity
  • Packaging
  • Video Storytelling
Rows of Sound sparkling water cans arranged diagonally, featuring colorful, wavy designs in blue, red, orange, and green on a white background.

Sound Drinks

Regaining a category pioneer’s edge in a saturated market

  • Brand Strategy
  • Visual Identity
  • Packaging
  • Go-To-Market Strategy

The Sak

Reinventing a storied brand with new relevance

  • Brand Strategy
  • Visual Identity
  • Brand Architecture
Graphic of Woebot work showing woman walking dog on beach

Woebot Health

Unleashing AI-powered therapy to expand mental health access

  • Brand Strategy
  • Messaging Strategy
  • Visual identity
  • Website Design
Oscar logo and mockup of doctor on smartphone

Oscar

Transforming an insurer into a care provider

  • Brand Strategy
  • Socialization & Training
  • Messaging Strategy
Best Buy graphic with logo and "Don't ask why, ask why not."

Best Buy

Reclaiming relevancy for a legacy retailer

  • Audience Definition
  • Brand Strategy
  • North Star
  • Portfolio Architecture
  • Socialization & Training
Image of egg box and "Say hello to organic pasture raised eggs"

Handsome Brook Farms

Standing out with a vision for the industry

  • Brand Strategy
  • Visual Identity
  • Packaging
  • Naming
  • Website Design
  • Campaign Development
  • Messaging Strategy
Picture of milk logo illuminated

Milk Bar

Codifying a DIY spirit for national expansion

  • Visual Identity
  • Experience Design
  • Packaging
About Redscout