What we do

We help organizations build the tools to take on change.

Define who you are:

— Brand Strategy
— Brand Positioning & Value Propositions
— Brand Architecture
— Brand Voice & Behaviors
— Brand & Product Naming

Show up confidently:

— Visual Identity Development
— Website Design
— Campaign Development
— Packaging Design

Rally your teams:

— Employee Value Proposition
— Transformation Narratives
— Culture Playbooks
— Socialization

Build the tools to compete:

— Audience Definition
— Social & Content Strategy
— Channel Mix Recommendation
— Metrics & Measurement

Map out what’s next:

— Opportunity Definition
— Product & Service Design
— Experience Prototyping
— Pilot Planning

Who we’ve worked with

Nomad Health

Reinvigorating a category first mover by tapping into the passion of providers.
Audience SegmentationBrand StrategyCorporate North StarMessaging StrategySocializationVisual Identity

Nomad Health

Reinvigorating a category first mover by tapping into the passion of providers.

Scholastic

Clarifying the way forward for a new era of leadership—and learning.
Corporate North StarGuiding BehaviorsOpportunity RoadmappingSocialization & Training

Scholastic

Clarifying the way forward for a new era of leadership—and learning.

Quest

Readying a healthcare leader to serve the public not just as patients, but as people.
PackagingPortfolio ArchitectureVisual Identity

Quest

Readying a healthcare leader to serve the public not just as patients, but as people.

Best Buy

Rallying an organization to shift its focus from retail to customer relationships.
Brand NarrativeBrand SignaturesCorporate North StarLeadership WorkshopsPortfolio ArchitectureSocialization & Training

Best Buy

Rallying an organization to shift its focus from retail to customer relationships.

Woebot Health

Unleashing the potential of AI-powered therapy to democratize mental health access.
Brand NarrativeBrand StrategyMessaging StrategyProduct PortfolioVisual IdentityWebsite Design

Woebot Health

Unleashing the potential of AI-powered therapy to democratize mental health access.

Oscar

Transforming an insurer into a care provider by giving purpose to its technology.
Brand NarrativeBrand StrategySocialization & Training

Oscar

Transforming an insurer into a care provider by giving purpose to its technology.

Handsome Brook Farms

Standing out by speaking about a vision for the industry, not just what’s in the box.
Brand StrategyCampaign DevelopmentMessaging StrategyPortfolio ArchitectureVisual IdentityWebsite Design

Handsome Brook Farms

Standing out by speaking about a vision for the industry, not just what’s in the box.

Milk Bar

Codifying a brand’s DIY challenger spirit to fuel national and CPG expansion.
Brand NarrativeExperience DesignPackagingVisual Identity

Milk Bar

Codifying a brand’s DIY challenger spirit to fuel national and CPG expansion.

The Sak

Reinventing a storied brand by giving its foundation a new relevance.
Brand StrategyProduct PortfolioVisual Identity

The Sak

Reinventing a storied brand by giving its foundation a new relevance.
Partner with us

Ready to make change?

At Redscout, we know breakthroughs don’t happen by chance. Let us help prepare you for your next chapter.