How To Become An Accessibility Ally

One in four people in the United States has a disability. (Source: CDC, 2023) We first started diving deep into accessibility in live entertainment when one of our clients posed the question, how can the live music industry welcome all fans? We’ve all noticed the “accessible” seats scattered around music venues, movie theaters, and stadiums. […]

What is a North Star?

Mission. Vision. Brand Belief. These are a few of the familiar frameworks we see companies use to organize and rally their employees around a common purpose. At Redscout, we use the North Star as a unifying principle that guides your team, drives action, and builds confidence for a brand to show up at its best. […]

Scoutlook: Gabi

Scoutlook is an interview series where we highlight Scouts from across the company. To kick it off, we spoke with Gabriela Nishanyan, our assistant strategist and resident positivity guru who runs a bimonthly wellness series. Location Queens, New York. The Eastern European community is huge in Astoria. The food and pace are similar, so it […]